The Power of Likeability

The Power of Likeability is a concept that possesses a greater influence than often realized. How often do we go out of the way to go to a certain gas station, hair dresser or bank teller, for the sheer reason that we like the person we interact with in those instances? Does it mean that this bank teller is the most experienced of all of the tellers in the window? Does the gas station attendant at Exxon pump more skillfully than the one at Shell? Most likely not, and we do not care!

From this observation alone, we can understand what the power of likeability has on our decision making, and how we can use it to our advantage in our own lives. It is so easy to get discouraged from going for a job or pursuing a new career because you feel you are too inexperienced, for example. We have all been there. What happens next much of the time? We allow for inexperience to weight more heavily in our minds as a disadvantage than our real hidden advantage, our likeability. The reality is that we are already well-equip with all of the influence we need to land that job or make that deal as long as you commit to using it!

Likeability is comprised of authenticity, charisma, empathy and confidence. We all possess these characteristics but it is bringing them out.

5 Tips to Be More Likeable:

  1. Be present, be attentive, be yourself.
  2. Make eye-contact and open your body up to audience.
  3. Speak with enthusiasm.
  4. Engage in active listening.
  5. Mirror audience’s speech, pace and tone of voice.

For more likability tips and anecdotes check out the book How to Win Friends and Influence People by Dale Carnegie!

When we begin to believe in the power of likeability and use this as an advantage in our everyday lives, we will be surprised at how many opportunities will come our way and not because of experience. Try it out, and see what comes your way!

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