Today I found myself getting caught up in Facebook posts for almost an hour, which made me think of all of the time we must waste on social media. There are people in this world with the most creative minds and talents, yet social media has become such a distraction, they spend more time online than they do working on their craft or taking advantage of the opportunities. This very post is an example of putting off writing to waste non-value-add time looking through social media. For what? I did not find out anything interesting, nor did it advance my writing craft in any way. This post could have been completed 30 minutes ago if I had not been distracted by others’ photos, videos and posts. What a shame.
What makes social media so addicting? Sadly, it is mostly because it is mindless and gratifying activity. It is easy to do and results in high reward, often. We are thrilled to get new comments, likes and attention on our profile, and to do it, all we have to do is post a picture and a moderately-clever caption. It makes us feel like people like us! There are not many other things in life we can say has high reward and low effort or risk. Usually, high rewards come with a high investment of time, money and energy.
Conversely, we can be putting some energy into a skill we have a passionate for and EARN a return, not be handed one. Doesn’t that sounds more gratifying? …… I know, sounds tiring.
It has been proven that when we receive a notification or like on social media, it releases endorphins to our brains to make us feel good. This feel-good feeling is addicting, similar to that of a drug. We are a generation of social media-addictions and it is an epidemic. For myself, I went on a months-long hiatus of abstaining from social media. I literally feel like I was telling people about my lengthy sobriety journey when I would talk about it.
Recently, in joining the field of real estate, heavily set in social media, so I have been back on it. Ideally, social media is supposed to be a good resource for getting leads, networking, etc. but I have found it has broken my social media-sobriety (we will call it), making it more difficult not to get caught up in its antics.
Breaking the social media habit can only lead to us being more productive and more present in our world. I am going back to my social-media sobriety journey starting today. I encourage you to do the same! Let’s kick this habit and start doing the things worth spending that time on!